MEDIA
“Measuring the Impact of Podcasts, and the Host-Read Difference.” IAB Reach Conference, Oct 2, 2020.
“Isolation podcast trends: There’s more than meets the ear.” Media in Canada. April 15, 2020.
“Canadian Podcast Listener suggests the Joe Rogan Experience is a unique ‘unicorn’.” RAIN News. January 30, 2020.
“Broadcast Dialogue – The Podcast: Jeff Vidler on the 2019 Canadian Podcast Listener Study.” Broadcast Dialogue. November 29, 2019.
“Jeff Vidler: Time Spent with Podcasts is not a Zero-Sum Game.” RAIN News. October 31, 2019.
“Monetization gap closing for Canadian podcasters: CPL study.” Broadcast Dialogue. October 22, 2019.
“Canadian Podcast Listener 2019: Advertising effectiveness and the surprising role of YouTube.” RAIN News. October 21, 2109.
- “Jeff Vidler: Why Advertisers Are Starting to Open their Wallet for Podcasts.” RAIN News. July 31, 2019.
- “Jeff Vidler is a Reese-search Peanut Butter Cup.” Steve Pratt. Pacific Content blog. October 18, 2018.