RADIO ON THE MOVE
Tracking the evolution of audio consumption, and its implications for broadcasters and advertisers
2020 marks the 11th year of Radio on the Move, our annual survey of 4000 Canadians and their audio listening habits.
Questions we look to answer as we keep an eye on the rapidly changing audio landscape: How does broadcast radio fit in as new technologies and audio alternatives grow the pie for audio listening? What still brings listeners to radio? What does all this mean for advertisers and agencies looking to harness the unique power of audio?
Radio on the Move is funded by Radio Connects, the not-for-profit trade association for the Canadian radio industry. For more information on the study, or to book a presentation of the findings, visit RadioConnects.ca